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Culture
22 APRIL 2022
Ariunzul Enkhbaatar
Ariunzul EnkhbaatarHead of Sustainable Development Department
Ariunzul Enkhbaatar
Ariunzul EnkhbaatarHead of Sustainable Development Department
GOBI 캐시미어의 지속가능개발 부문 책임자인 아리운줄은 캐시미어 생산의 모든 단계에서 책임감 있고 윤리적인 관행이 이루어지도록 힘쓰고 있습니다. 그녀는 환경 보호, 사회적 책임, 윤리적 거버넌스를 위한 활동을 이끌며 목축민들과 긴밀히 협력해 책임 있는 원료 조달을 지원합니다.
몽골 문화와 캐시미어를 가능하게 하는 목축민들의 삶에 깊은 애정을 지닌 그녀는 그들의 전통과 캐시미어 의류에 담긴 장인정신, 그리고 GOBI 캐시미어가 책임에 대한 약속을 실천하는 방식을 이야기로 전합니다.
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Like every year around the world, April is a dedicated month to celebrate and increase awareness of our environment: it's Earth Month! But a strong awareness of the protection of our planet should resonate not only this month. GOBI Cashmere, therefore, acts responsibly towards the environment and society 365 days a year.

Every day is Earth Day!

Environmental awareness

Living with nature is not a new concept for GOBI: as descendants of nomadic herders, we have lived in close connection with it for many years. In a few words, Gobi Cashmere manufactures goods from raw cashmere without a third-party influence, while trying to preserve our traditions and deliver them to our future generations. With all partners involved in this process, the cashmere brand places high value on environmental friendliness and animal welfare. Knowing the origin of the raw materials used and thus the transparency of the process of creation of the products allows GOBI to set qualitative and responsible standards, which are very important for a considerate approach to nature and the environment.

Just as we are aware of our impact on the environment, we also think that social responsibility is one of the most important things to address. As one of the five largest cashmere manufacturers worldwide, we are passionately committed to social projects and several campaigns. As one of the 10 Largest Employers in Mongolia, we are committed to standing as one community and also caring for the well-being of our employees and everyone involved. Whether it is social initiatives such as education and advancement or individual work time options to provide employees with a balance between work, family, and leisure, GOBI Cashmere takes responsibility for the community as a whole.

Earth Month is the right time to reflect on your behavior and its consequences for the environment and society. GOBI Cashmere helps to lead a fair lifestyle without having to give up high quality and a variety of styles.