Not only does traceability tell you the origin of your work, but it also gives a precise record of whom you support. This not only benefits GOBI’s efforts to protect, but also the herders, goats, and customers of the final product.
The knowledge that Mongolian herders' lifestyles have been maintained during their purchase will benefit our customers. Customers can be assured that the goats have been properly treated and that duplicate pieces can be produced by high-quality fibers from the same area. Traceability benefits customers because they know exactly from where their cashmere was produced and that this was produced and manufactured responsibly. Then they can live a more conscious lifestyle through better and educated choices.
Benefits to the Mongolian herders themselves are the reason we produce quality cashmere products. With traceability, GOBI can determine exactly which area, and soon which herding family, produced the best cashmere. The income they receive from the purchase of their raw cashmere assists in maintaining their daily lives and the continuation of their family's traditional way of life. Direct sourcing eliminates the middleman and increases the herder's net profits.
Finally, the goats themselves benefit from the responsible traceability project. As the goats are traditionally raised, they are ensured that they are treated well. Traceability ensures that the customer knows that these goats are free of cruelty by way of traditional cashmere combing. The natural process of cashmere growth and combing is observed and is softer and better than the quality raised in close-quartered farms for this purpose.
GOBI's Truly Traceable Cashmere project continues to develop and is aiding in the education and safety of cashmere production. Help with the conservation efforts and support Mongolian cashmere with
GOBI.